龚璇
Supervisor of Master's Candidates
Name (Simplified Chinese):龚璇
Name (Pinyin):gongxuan
E-Mail:
School/Department:经济管理学院
Education Level:With Certificate of Graduation for Doctorate Study
Degree:Doctoral Degree in Management
Professional Title:Associate professor
Status:Employed
Teacher College:College of Economics & Management
Discipline:Other specialties in Business Administration
Other Contact Information:
Email：
Paper Publications
What Drives Sustainable Brand Awareness: Exploring the Cognitive Symmetry between Brand Strategy and Consumer Brand Knowledge
Release time:2022-06-23 Hits:
Journal:Symmetry
Co-author:Changzheng Wang,Maohong Liu
First Author:Gong,xuan
Correspondence Author:Yi Yan
Volume:12
Issue:2
Page Number:198
Translation or Not:no
Included Journals:SCI
